Content regarding the Ministry of Health, Labour and Welfare's press release on August 4, 2025, about the publication of a new PR video featuring actor Hiroshi Tamaki to promote work style reform.
The new PR video "Live, Work, Advance More!" was created to improve working conditions for people in construction and transportation industries, and will be available on the "Work Style Advance" special website until July 31, 2026. This initiative addresses the reality that construction and transportation industries have longer working hours than other industries, with underlying issues in business practices such as short construction periods and long waiting times for loading.
Since promoting work style reform requires understanding and cooperation from all citizens, including business partners, the special website "Work Style Advance" and dedicated portal sites for improving long working hours of drivers and construction workers introduce legal systems, business rules, and promotional initiatives.
A call for case studies is also being conducted until 5:30 PM on September 30, 2025, seeking examples from shippers and contractors working to resolve business practice issues such as short construction periods and long waiting times. Eligible participants are business establishments, companies, and organizations with legal personality implementing improvement initiatives, regardless of size.
The Ministry of Health, Labour and Welfare states it will continue collaborating with the Ministry of Land, Infrastructure, Transport and Tourism to promote work style reform for those engaged in construction and automotive driving operations, working to improve business environments.
The article emphasizes that understanding and cooperation from society as a whole is essential for promoting work style reform through improvement of industry-specific business practices, indicating a policy of strengthening public-private collaboration initiatives.